Management - Marketing Concentration

By the end of this sentence, we will sell you on a career in marketing using just three words: Bay State College.

If you have a serious interest in marketing, and the determination to give it your best, we’ve got the degree to get you there. Bay State’s Bachelor’s in Marketing is a top-notch professional program that focuses on tested theories and new realities in the discipline that drives strategy, sales, advertising, branding, and creative design around the world. We don’t promise you any short cuts, but we can show you a fast lane to a great career of your choice.

Without solid marketing behind it, no product, service or idea can be successful in today’s consumer-driven economy, on the Web or off. So no matter where your professional goals lie, marketing will play a key role. Our program will take you to the heart of marketing, giving you the vital insights you need to learn how to create value for today’s consumers and businesses.

All of our classes are taught by professors who are successful marketing professionals themselves, providing you with real-world, first-hand knowledge from the front lines of business. You’ll also gain more than 240 hours of valuable hands-on experience through internships in the marketing departments of some of Boston’s leading businesses.

Are we flexible? Of course—you can apply to the Marketing program even before you’re accepted at Bay State College.  You also can choose to get your BS in Management and make marketing your focus. Our Career Services professionals will help you prepare for a win with your first marketing job.

From the classroom to the conference room, no other program gives you a smarter way to launch your career in marketing than ours. Sales talk? No, it’s the truth.


How much does an online class cost?


Online classes are $325 per credit (most courses are 3 credits). There is a $75 technology fee per class.